The North Face - NYC Flagship Store

Role: Project Director [SET Creative]

  • Led a team of Senior Project Managers responsible for the project budget, timeline, production and install oversight.

  • Partnered with designers to present rounds of concepting and design for Client review and approval of store and fixture design.

  • Compiled samples of materials and finishes, developed prototypes, and oversaw production of deliverables.

  • Partnered with architectural firm and GCs to coordinate utility and facility needs to make the space operational.

  • Coordinated production vendors to prototype and produce modular fixture systems.

Design: Cooper Gill [Design Director, SET], Ben Kaplan [Senior Designer, SET]
Producers: Santy Wang [Project Director, SET], Mariana McCune and Minna Guillermo [Senior Project Managers, SET]
Vendors: Bednark, Patrick Nash Design, 505, FBH5